Century 21 Real Estate LLC is the primary sponsor of the #21 car at this Sunday’s Indy 500. Billed as “The Greatest Spectacle in Racing”, the Indy 500 will take place at the Indianapolis Motor Speedway and air on the ABC television network at 12:00 PM ET. which means the C21® brand will be in the middle of the breathtaking action.
The #21 car has a sleek design highlighted by CENTURY 21 black and gold graphics, and is driven by Josef Newgarden (part of the Carpenter Fisher Hartman Racing Team). Newgarden led 46 of the 90 laps and celebrated his first Indy Car win at this year’s Grand Prix of Alabama at Barber Motorsports Park.
The Indy 500 is the world’s largest single-day annual sporting event, with an audience of over 4 million households around the world and up to 300,000 on-site spectators. That’s a lot of eyeballs!
Additionally, more than 400 affiliate IMS Radio Network radio stations located throughout the United States and Canada – plus the American Forces Radio Network, which broadcasts to United States military installations and ships around the world – will broadcast live race day coverage, as will XM Satellite Radio channel 209 and SIRIUS channel 213.
Our C21 sponsorship is a key element in our 2015 marketing plan, with the intention of putting YOU in the middle of homebuyer and seller conversations. Tune in to root for the CENTURY 21 car; then capitalize on the visibility and publicity to help promote more business!